PTouch Celebrating 25 years.
25 Days.  25 Stories.  Celebrating 25 years.
Passionate P-touch® users love to share their favorite labeling experiences. To celebrate the 25th anniversary of Brother™ P-touch®, we're showcasing 25 interesting, creative and inspiring stories. Check back every day to see a new way to label!

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Abel McCallister Designs, LLC is a full-service event production company that specializes in creative brand marketing and produces multi-city tours, red-carpet parties, brand launches, editor events and pop-up shops. As Executive Producer for the NY office, I oversee events produced in our East and West Coast offices.

With a warehouse full of event props and decor, the need to keep the constantly changing inventory organized is very important. We keep bins full of a variety of elements, using the P-touch to change the listing on the outside of the bins as the inventory changes. For four years and counting, P-touch has helped us have durable labels on our shelving and bins that can be swapped out as needed to manage our ever-changing inventory.

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I have been a freelance office services manager for more than 20 years. And I’ve used P-touch labeler at every single job. It makes my job and life a whole lot easier. Employees rely on me to be organized. That’s my job, really. I don’t do the finance. I don’t do the conference calls. I just keep the office running smoothly. I label everything from drawers, to organizing shelves in the pantry, to supply closets to printer IP addresses.

My job is to service people. And Brother P-touch helps me do that by keeping the office organized, so employees can spend more time doing their own jobs and not sweat the small stuff like finding anything from plates to bowls to padded envelopes.

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I’m a rooftop beekeeper in Brooklyn. I use my P-touch to label all of my key tools and equipment, everything from the boxes with all of the different honey knives and smokers, to my jacket and veil, to the beehive itself.

P-touch labels stick to all of my tools, and even wipe clean when dipped in honey! With hundreds of bees buzzing about, it’s important to know what tools I’m reaching for, especially when my other hand is preoccupied avoiding stingers! P-touch helps me keep organized, not to mention sting-free. Labeling hives and avoiding stingers -- just another day in the office.

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My family and I own a full-service kitchen design and remodeling company in Cranford, N.J., called Dream Kitchens. We have been in business for seven years and recently moved into a new showroom, where we have more than 55 styles and colors of countertops.

The tiles that come in from the fabricators are hand-written and sometimes impossible to read. P-touch labels make them easy to read for our customers. And of course, P-touch helps to keep our office and paperwork organized. It’s really important for everything to look professional and uniform to make it easier for our customers to select their colors and styles. Our clients’ ultimate dream kitchen is organized with the help of P-touch.

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For more than 25 years, I have been a member of the Directors Guild of America. As a director, I oversee several different functions on any given day, but most people don’t think about how we mark the stage for talent and stage crew.

Before, we used thick specialty tape and marker on stage so stage hands and talent would know the crucial placements for props and scenic criteria. But after just a few weeks of performances, mopping, and overall traffic onstage, the tape would pull off the floor. Then we tried the P-touch. It’s much more durable than the specialty tape that we used for decades. We like using the clear tape the best – we’ve nicknamed it "The Chameleon Factor" – the tape that matches the floor!

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I am the Director of Business Development as well as Senior Event Coordinator for David Tutera, a full-service wedding/event planning company.

We just concluded our biggest wedding of the year and I used my P-touch to create files, folders and binders for myself and our execution team. With all of our events happening at the same time, P-touch labels help keep us sane by keeping everything organized.

And the P-touch labeler has several options for font, spacing, format, etc. that helps distinguish each binder and keeps all of our client details straight.

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I teach all styles of dance at Breaking Ground Dance Center, a dance school with over 500 students, ages 2 to 18. With hundreds of kids and their parents roaming the studio, there’s a lot of stuff. Makeup, bobby pins, tap shoes, not to mention the intricate costumes and props for all of the dances that fill up all of our free space.

To keep everything organized, we use Brother P-touch to label costumes by students’ last names, and each age group gets its own color tape. We label props for all of our younger classes, too -- everything from butterfly wings, jazz costumes and feather boas. P-touch has kept us organized (and sane) for years now.

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I volunteer at a fire company that serves residents and businesses of Greenwich Township in Warren County, New Jersey. For 15 years, we’ve used the P-touch to label every portable tool and piece of equipment and fire apparatus. We know we can rely on P-touch. For 15 years and counting, these labels have survived everything we’ve thrown at them--smoke, high pressure water, fiery temperatures, you name it.

We label everything from fire axes, to pike poles, to air packs and masks, to pagers and radios, to portable power tools to apparatus compartments so we can quickly identify our equipment. The less time looking for the right tool or apparatus, the quicker we can arrive on the scene and put out fires.

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At Strength and Fitness Club, a full-service, family-owned and operated gym, we provide fitness classes, Health coaching and personal training. One of our biggest challenges before P-touch was keeping the gym professional-looking. We used to print out countless papers and tape them all over our gym – from reminders to turn off the fitness machine to directions for other staff members at the front desk.

Now thanks to P-touch and its secure labels, there’s no more tape peeling off sweaty fitness machines and no more paper and ink fading with time.

We’ve been a professional, full-service gym for years now. And with P-touch, we look the part, too.

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I work at Profound Cloud, where we offer cloud solutions that help growing businesses achieve greater mobility, agility, and efficiency. Since 2007, we have implemented hundreds of cloud-centric IT solutions, all of which require a ton of equipment.

We use the label maker to neatly label our network hardware. Everything from the phone and Ethernet jacks, to the switch and server names, to the bins of assorted IT hardware. All of them get a P-touch label. Now, instead of messy and hard-to-read labels on all of our equipment, the P-touch gives us clarity and makes identifying the right parts simple. The industry-specific icons are a plus, too!

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At David Ellis Events, all of our clients ask to see hard copies of their event as it’s being planned. Everything from catering menus, to lighting look books, to talent headshots – they all need to see everything on paper – which adds up to a lot of paper!

So we organize all of our clients’ materials in folders… each with a clearly marked P-touch label. We also use the P-touch on all of our plastic/porcelain platters, bowls and dishware in general. P-touch helps us keep our office presentable for client visits – both planned and impromptu!

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I’ve been teaching for the past 12 years. Right now, I teach Reading/ESL to middle school students. With so many students and all of their papers, I need help keeping everything organized. That’s where Brother P-touch comes in. I use my P-touch to label cabinets that contain many resources and reference books so I can find them easily, and so can my substitutes. I label file folders with student information so they are neat and organized.

I also use P-touch for one of my hobbies, scrapbooking! Instead of using all of those individual stickers to spell out words, I am able to type in the title or phrase I want and attach it to my photo page. It saves so much time and makes it look very attractive and professional!

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When East Pleasant Pictures opened in 2008, we needed help. Production inventory kept coming in – external hard drives, cameras, lights – not to mention the typical paperwork. Opening a production company needs more organization than you’d think!

So my staff and I started using P-touch. We use our P-touch to label drives, equipment... our whole inventory! It helps us keep everything tidy and organized, not to mention the labels have not fallen off! We were especially excited when we found out about the labels that stick securely on wires. It simplifies our entire operation!

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As full-time work-from-home mom, and an avid seeker of perfection, staying organized is crucial for my sanity. Over the years, I’ve collected a ton of supplies and tools for crafting and DIY projects. But as life gets busier, I’ve started to just throw everything into a big bin. As the school year gets busier and my son’s art work piles up on the bin… before you know it, my closet is a disaster and I can’t find anything.

That’s hardly a sign of perfection! I needed to reorganize!Using my favorite hand-held P-touch, I created labels: Glue, Paint, Coloring Books, Holiday Decorations, etc. I love that everything is easy to grab and that my son can access his supplies for homework and projects, too. This closet looks amazing now!

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Say Cheese & Thank You is a stationery and gift store. Because Say and Cheese & Thank You offers a vast selection of customized stationery and in-house printing, we use our P-touch to organize all of the invitation albums and our in-house printing materials, such as card stock, size and product. We also use P-touch to organize invitation albums by brand and occasion. It’s just so easy to use, and every label gives our products the finishing touch it needs.

We’ve been using P-touch for more than seven years because it makes locating products and materials much easier, which also help increase our productivity. Not to mention, the green labels really brighten up our shelves!

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I created and run Truckshop, a mobile fashion boutique. We transformed a bread delivery truck into a fashion boutique on wheels, where we sell clothing and jewelry on budget.

Because I travel a lot, I need a place to store my jewelry and clothing inventory, not to mention all of the tags, tag gun, stickers, business cards, and file folders filled with receipts. I use the P-touch label maker to label all of my storage containers.

The P-touch is my go-to item to help make my business look more professional than just hand writing labels and price tags. And I love that it’s battery operated so I can take it with me everywhere.

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I’ve been using a P-touch label maker for about two years now – ever since my friend, Beth, came over to my home office and helped organize my office, my kitchen and my whole life! It’s especially helpful when I need to delegate ingredients in a recipe – there’s no confusion between a pumpkin seed and a sunflower seed because it’s labeled on the jar. And I know by using P-touch, my labels are professional-looking – such a great addition to my kitchen and office items!

It’s perfect for writing expiration dates to help prevent anything from spoiling in your cupboard, too! I list more organization tips on my Facebook, Twitter, Pinterest and Instagram: follow me @BeWellWithArielle.

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I used to organize and re-organize, but nothing would stay in place. Labels really do make all of the difference! No matter who uses the items, they are always put back in the right spot.

I have been using the Brother P-touch labeler since January 2006 and think it’s a must in every organized home. These labels seem to last forever and have not peeled off or yellowed over the years. I use my labeler in closet shelves, cupboards, drawers, even the refrigerator!The P-touch labeler makes it so easy to generate clean, crisp labels that are pleasing to the eye. All of my clients have fallen in love with the labeler, and credit the P-touch with keeping their spaces successfully organized on a long-term basis.

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I am a leading dentist at a general dentist office that offers cosmetic and specialist services to a number of patients. For more than five years, we’ve used our P-touch label maker to label charts, stationery, and drawers full of equipment, not to mention the individual equipment.

As one of five dentists in the office, running from patient to patient, it helps us save valuable time by labeling our instruments and drawers so we don’t question if we’re reaching for the right probe. And labeling helps make our entire office run that much faster and efficient.

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Two and a half years ago, I went on an adventure – a 57,000-mile road trip. I wanted people to read about my adventures in my blog, "Halcyon Highway," so I labeled the bumper of my car with the link. I needed something durable. Something that would withstand rain, hail, fog, blazing sun, not to mention temperatures ranging from 50 below in Fairbanks, Alaska to 100 above in Tucson, Arizona.

The P-touch label delivered. Two and a half years later, my label is still on my bumper, and it looks brand new. That is one tough label! Now I use P-touch for organizing resumes for my recruiting business.

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I am a wedding and portrait photographer based in San Francisco, California, and I have owned my own business, Anna Wu Photography, since 2007.

I have labeled pretty much everything in sight, especially in my wedding emergency kit – I label all of my handy tools such as scissors, sticky tack, bobby pins, floss, tissues, etc. It’s great both as a practical tool for organization and a decorative way to label mementos and photographs. My favorite trick is combining the clear labels with washi tape (colorful masking tape) because the P-touch labels make sure the washi tape does not peel off accidentally.

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I have been collecting signed Yankee baseballs for several decades. It used to be hard to identify whose signatures were on the baseballs. I’d always get the baseballs mixed up when showing my friends, until I started using my P-touch labeler.

Now, my baseball collection is in order. Each player’s signature is clearly labeled and easy to read at a glance. Not to mention it’s much easier to show off to all of my friends! For over a decade I’ve been more organized thanks to the help of Brother P-touch.

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My husband and I make pure Vermont maple syrup, maple sugar, maple cream, maple seasoning, even maple puffed corn!

I’ve used my P-touch for over 10 years, first as a teacher and now for my maple syrup company. I use my P-touch for labeling my sugar shaker bottles, tags for our products at a harvest festival, price tags for the maple gift baskets and signs for the tables. My old price tags were hand-written until I started using the P-touch. The fonts and borders make everything look so professional. It makes my display look great!!.

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I am a stagehand in New York City, and have worked in both TV and theater for the past 19 years. I am responsible for the overall function of the production.

I have used my P-touch on the sets of TV shows I work on. On a recent cooking show, we used it to label different cooking utensils so the guests could easily grab the right tools. The head electrician on the show used his P-touch to label important electrical lines, both for the functionality of the show, and for the sake of safety purposes. Having clear and legible labels on high voltage plugs and outlets is obviously important to everyone on the show. Overall, P-touch has made my job easier and I recommend it to all the studios, theaters, and productions I work on.

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As a professional organizer and author of Secrets of an Organized Mom, there is no tool that I use more than my Brother P-touch. From labeling bedroom drawers with stacks of short sleeve T-shirts and long-sleeve T-shirts to labeling kitchen shelves for wine glasses and champagne glasses, I label a lot. And I use P-touch over any other label because I know these labels will last for years to come.

I had a client once joke that I would label their body parts if they let me! Yet, without labeling, my job isn’t done. My label maker ensures everything has a place and there’s a place for everything – and that, to me, is 100% satisfying.

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